The use of enormous information and prognosticative models has become one of the best successes for the world. Due to these, it’s been attainable to require proactive measures to support information and predict future trends.
Using the correct models and calculating historical information, it’s attainable to predict client behavior, sales growth, dynamic shopper behaviors, and market trends, serving retailers to remain before the curve to vie effectively and gain sizeable market share. It additionally allows leaders to line precise goals for their business.
Source: (Central America Data, 2021).
https://www.centralamericadata.com/en/article/home/Predictive_Models_Applied_to_the_Retail_Sector