POI analytics through Big Data techniques allows companies to understand an area of interest and implement strategies.
This dataset has multiple uses and applications across industries, driving navigations systems for supply chain logistics.
Also, a business can use POI data to identify, locate, and analyze shopping areas and evaluate new business opportunities to understanding consumer behavior.
Source: (Central America Data, 2021).
https://www.centralamericadata.com/en/article/home/How_to_Understand_Mobility_in_Central_de_Abasto
